Privacy Policy
This Privacy Policy describes how Varla™️ (the ‘Site,’ ‘we,’ ‘us,’ or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase on varla.co (the ‘Site’) ) or otherwise communicate with us about the Site (collectively, the ‘Services’). For the purposes of this Privacy Policy, ‘you,’ ‘your’ and ‘yours’ refer to you as a user of the Services, whether you are a customer, website visitor or other individual whose information we have collected in accordance with this Privacy Policy.
Please read this Privacy Policy carefully.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal or regulatory reasons. We will post the revised Privacy Policy on the Site, update the ‘Last Updated’ date and take any other steps required by applicable law.
How we collect and use your personal information
To provide the Services, we collect and have collected over the past 12 months personal information about you from various sources, as described below. The information we collect and use varies depending on how you interact with us.
In addition to the specific uses set out below, we may use the information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.
Personal information we collect
The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term ‘personal information,’ we are referring to information that identifies, relates to, describes, or can be associated with you. The following sections describe the categories and specific types of personal information we collect.
Information we collect directly from you
The information you submit directly to us through our Services may include:
Contact details including your name, address, telephone number, and email address.
Order information including your name, billing address, shipping address, payment confirmation, email address, and telephone number.
Account information, including your username, password, security questions, and other information used to ensure account security.
Customer service information, including information you choose to include in communications with us, for example, when sending a message through the Services.
Certain features of the Services may require you to provide us with certain information about yourself. Failure to provide this information may prevent you from using or accessing these features.
What information do we collect about your usage?
We may also automatically collect certain information about your interaction with the Services (‘Usage Data’). To do this, we may use cookies, pixels and similar technologies (‘Cookies’). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, network connection information, your IP address, and other information related to your interaction with the Services.
Information we obtain from third parties
Finally, we may obtain information about you from third parties, including suppliers and service providers who may collect information on our behalf, such as:
Companies that support our Site and Services, such as Shopify.
Our payment processing organisations, which collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment in order to fulfil your orders and provide you with the products or services you have requested, in order to perform the contract we have entered into with you.
When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.
Any information we obtain from third parties will be treated in accordance with this Privacy Policy. See also the section below, Third-Party Websites and Links.
How we use your personal information
Provision of Products and Services. We use your personal information to provide you with the Services in order to perform the contract we have entered into with you, including to process your payments, fulfil your orders, send you notifications regarding your account, purchases, returns, exchanges or other transactions, to create, maintain and manage your account, arrange for shipping, facilitate any returns and exchanges, and other features and functionalities related to your account. We may also enhance your shopping experience by allowing Shopify to match your account with other Shopify services that you may choose to use. In this case, Shopify will process your information as set out in its Privacy Policy and Consumer Privacy Policy.
Marketing and advertising.We may use your personal information for marketing and promotional purposes, for example to send marketing, advertising and promotional communications via email, SMS or post, and to show you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites. If you reside in the EEA, the legal basis for these data processing activities is our legitimate interest in selling our products, in accordance with Art. 6 (1) (f) of the GDPR.
Security and fraud prevention. We use your personal information to detect, investigate, or take action regarding potential fraudulent, illegal, or malicious activity. If you choose to use the Services and create an account, you are responsible for ensuring the security of your account credentials. We strongly recommend that you do not share your username, password, or other access information. If you believe your account has been compromised, please contact us immediately. If you reside in the EEA, the legal basis for these data processing activities is our legitimate interest in ensuring the security of our website for you and other customers, in accordance with Art. 6 (1) (f) of he GDPR.
Security and fraud prevention. We use your personal information to detect, investigate, or take action regarding potential fraudulent, illegal, or malicious activity. If you choose to use the Services and create an account, you are responsible for ensuring the security of your account credentials. We strongly recommend that you do not share your username, password or other access information. If you believe your account has been compromised, please contact us immediately. If you reside in the EEA, the legal basis for these data processing activities is our legitimate interest in ensuring the security of our website for you and other customers, in accordance with Art. 6 (1) (f) of the GDPR.
Communicating with you and improving the Services. We use your personal information to provide you with customer service and improve our Services. This is in our legitimate interest to ensure our responsiveness, provide you with efficient services, and maintain our business relationship with you, pursuant to Art. 6 (1) (f) of the GDPR.
Cookies Like many websites, we use cookies on our Site. For specific information about the cookies we use to operate our shop with Shopify, please visit https://www.shopify.com/legal/cookies. We use cookies to operate and improve our Site and Services (including to remember your actions and preferences), to perform analytics and to better understand user interaction with the Services (in our legitimate interest to administer, improve and optimise the Services). We may also allow third parties and service providers to use Cookies on our Site to better tailor the services, products and advertisements on our Site and other websites. Most browsers automatically accept Cookies by default, but you can choose to configure your browser to delete or reject Cookies using your browser controls. Please keep in mind that deleting or blocking cookies may affect your user experience and cause certain Services, including certain features and general functionality, to malfunction or become unavailable. In addition, blocking cookies may not completely prevent the way we share information with third parties such as our advertising partners.
Please note that, although your browser may allow you to transmit such a signal, like many websites, our Site is not designed to respond to it. To learn more about ‘Do Not Track’ signals, you can visit http://www.allaboutdnt.com/.
How we disclose personal information
In certain circumstances, we may disclose your personal information to third parties for contract performance purposes, legitimate purposes and other reasons subject to this Privacy Policy. This may include:
To suppliers or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analysis, customer service, cloud storage, order processing and shipping).
With business and marketing partners to provide you with services and send you advertising. Our business and marketing partners will use your information in accordance with their own privacy notices.
When you ask us to disclose or otherwise consent to our disclosure of certain information to third parties, for example, to ship products to you or through your use of social media widgets or login integrations, with your consent.
With our affiliates or within our group of companies, in our legitimate interest to run a successful business.
We do not use or disclose sensitive personal information without your consent or for the purpose of inferring characteristics about you.
With your consent, we share personal information for advertising and marketing purposes, as follows.
Third-party websites and links
Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to non-affiliated sites or sites that we do not control, you should review their privacy and security policies and other terms and conditions of use. We do not guarantee and are not responsible for the privacy or security of these sites, including the accuracy, completeness or reliability of the information found on these sites. Information you provide in public or semi-public areas, including information you share on third-party social media platforms, may also be visible to other users of the Services and/or users of such third-party platforms, without limitation on our use or that of any third party. The fact that we include such links does not, in itself, imply any endorsement of the content of such platforms or their owners or operators, except in the situations set out in the Services.
Contact
If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, please call us or send us an email at onlyvarlashop@gmail.com or contact us at JAYKE STANTON
For the purposes of applicable data protection laws and unless otherwise explicitly stated, we are the controller of your personal information.